Crystin Cox has been making games for 14 years. She has worked in design leadership and monetization design on some of the most successful MMORPGs in the world for companies like Nexon, Disney, and NCSoft. She joined the ArenaNet team in 2012 where she has helped launch and maintain Guild Wars 2. She continues to work as a design leader at ArenaNet where she is attempting to teach as many designers as possible how to calculate a demand curve.

Crystin Cox sessions


Ethical Video Game Monetization
Monday, November 12th

Description: game creators have more control, and more options, than ever when it comes to asking players for money. With the freedom to design custom monetization strategies for every different game comes the responsibility of making sure those designs constitute ethical business practices. This talk explores what ethical monetization means, how it impacts game design, […]