Co-Success: Leveraging Each Other for the Win

Monday, November 12th

À Room 511B Categories: Business & Marketing By: Henry Faber, Gamma Space Liv Lunde, GamePlay Space Pat King, Another Castle

Description: Liv Lunde of GamePlay Space, Henry Faber of Gamma Space and Pat King of Another Castle, are each respectfully running their own coworking space dedicated to indie game development. In this session, each presenter will showcase real-life examples/case-studies of how devs have benefited in various professional ways (funding, testing, shared resources…etc) from being active […]

Driving Sustainable Mobile Growth: A Playtika World Series of Poker Case Study

Monday, November 12th

À Room 511B Categories: Business & Marketing By: Jeet Niyogi, Playtika

Description: Reaching the Top 30 grossing mobile game is not easy but maintaining it, which often remains highly underestimated, is much harder given the ultra-crowded successful app landscape today. Join Jeet Niyogi to find out some of the key components, especially from the marketing and user acquisition side of things, that he experimented with and […]

East vs. West: The Differences in F2P Mobile Game Design and How You Can Benefit

Monday, November 12th

À Room 511B Categories: Business & Marketing By: Jesse Divnich, GameRefinery

Description: Predicting how the F2P mobile market will evolve in the West is a constant exercise. However, the Eastern F2P markets have always been years ahead of the West. Could a lot of our pain points on evolutionary game design be solved by simply analyzing the Eastern markets? We know so. By analyzing and dissecting […]

How Games Get Signed: Unpacking the Publisher Evaluation

Tuesday, November 13th

À Room 511B Categories: Business & Marketing By: John Cooney, Kongregate

Description: with thousands of game pitches being made every year, its important to consider the process and decision-making behind publishers and what bests position a game for a publishing offer. From the first email to the pitch deck to the publishing ask, every step of a publishing conversation is important to craft and consider. With […]

Influencing the Influencers: An Inside Look at the Life and Business of Streamers

Tuesday, November 13th

À Room 511B Categories: Business & Marketing By: Anastasiya Bila, Monkeyism Guiz de Pessemier, Outerminds Jason Della Rocca, Execution Labs Nabil Lahrech, "Aiekillu"

Description: More so than any recent business trend, the impact of streamers and influencers on the discoverability and ultimate success of our games is monumental. This candid discussion with streamers will give an invaluable look at how the universe of streamers and influencers works. How they run their shows and develop their own fan bases. […]

Methods for Achieving Consistent Success

Tuesday, November 13th

À Room 511B Categories: Business & Marketing By: Ryan Clark, Brace Yourself Games

Description: Creator of the hit game “Crypt of the NecroDancer”, Ryan Clark has consistently made profitable and award winning independent games since 2004. He has a set of tools that he uses to achieve this level of consistency, and he’ll be sharing those tools in this wide-ranging talk! Targeted public: This session is targeted at […]

Mock Reviews 101: What, Why, Where, and What You Can Expect

Tuesday, November 13th

À Room 511B Categories: Business & Marketing By: Scott Jones, ACME Consulting

Description: The session is a detailed discussion of the mock review process, consisting of how it works, what developers can expect, how I build a report, how the Metascore is derived, sales forecast elements, review score elements, etcetera. The lecture will also include a deconstruction of the mock review process, including: What developers should ask […]

Modern Player Community Strategies

Monday, November 12th

À Room 511B Categories: Business & Marketing By: Adrian Speyer, Vanilla Forums Justin Kruger, Ubisoft Montreal Katie Fleming Nick van Vugt, Uken Games

Description: A panel discussion with community managers about how they use community and the various techniques they use to engage and increase LTV of players. Targeted public: People wanting to understand how forums can be part of the mix in increasing player engagement and game play Takeaways: How current studios use forums to engage players […]

Reaching a Wider Audience: The Data Behind Going Cross-Platform

Tuesday, November 13th

À Room 511B Categories: Business & Marketing By: Tammy Levy, Kongregate

Description: With hundreds of games being released every day, today’s gaming market is extremely competitive. How can you find additional success? From mobile and web to Steam and consoles; in the last year Kongregate has been able to reach a wider audience by thinking cross-platform for both Paid and F2P games. Through several case studies […]

Top 5 Mobile Ad Strategies

Monday, November 12th

À Room 511B Categories: Business & Marketing By: Chris Lefebvre, Tapdaq

Description: What is a Top Ad Strategy? How are Top Grossing Studios and Indies Innovating the Balance between User Experience & Revenue in Mobile F2P? Join Chris Lefebvre, VP @ Tapdaq, CEO @ Petty Vindictive Games, and Judge @ Big Indie Pitch & Indie Prize, as he showcases the year’s best in-app ad implementations. Also, […]